Wednesday, May 23, 2007
Cien por ciento
All or nothing. I saw this Chivas logo on this vehicle on my way to the game today. This is a little of downtown LA, by the way. My theory is that the tradition of Chivas in Mexico appeals to so many people because it's such an established tradition that they have never fielded a non-Mexican player. It's black and white, that custom. It's a point of pride for many fans.
Whereas Chivas USA is - well, definitely different. It's kind-of-sorta Mexican, not pure, not one-hundred percent. I'm not sure the team has established the appeal of that yet.