Friday, September 7, 2007

Leon and Cue

Chivas USA originally said Javier Leon left his post as CEO but Antonio Cue later made it sound like it was Cue's decision to move in a different direction.

Here's what I could gather from what he told us yesterday before the start of the Chivas-DC match.

6 comments:

Anonymous said...

Nice guy (Cue) with habit of bad decision-making.

50,000 chivas de guad fans vs galaxy at the coloseum.

6,000 cusa fans screaming their lungs out.

Hmmm, what to do?

Look in the mirror, antonio.

JT (Chicago) said...

Sorry Anonymous, I just don't think it's that easy - to think that every Chivas fan will be a ChivasUSA fan.

I've supported Chivas for over 40 years but that doesn't make me run out and get a ChivasUSA shirt.

I believe there probably is a market for ChivasUSA in LA but it has to be cultivated. Mr. Cue knows that a winning team and attractive futbol on a consistent basis must be step one in the process.

Cue's target audience is a futbol savvy crowd; one not easily won over by mere Hollywood trappings. Performance comes first. Monday's announcement should be very interesting.

Anonymous said...

You must learn of the past failings of CUSA in order to garner an actual intelligent opinion in this matter.

While your point is well taken and understandable, the fact remains that this front office has had more turmoil and upheaval than a telenovela. Poor marketing, lackluster promotion, questionable business partnership with AEG regarding the HDC. The list goes on and on.

Guadalajara is in Mexico and Los Angeles is in the states. What goes on in foreign countries doesn't always fly in others. Having said that, the FO should done more research about the MLS, that 4-win season was the first indicator of that.

JT (Chicago) said...

I bow to your ChivasUSA knowledge and intelligent opinion Anonymous.

Still, it looks like they corrected the on field problems after the first season and will now be addressing the marketing end with this new appointment (maybe).

Hopefully, their past failings haven't dug too deep a hole - for the sake of you fans Anon.

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