When Luis called me to tell me that Steve Morrow had been sacked as coach, the first thing I did was check the FC Dallas website. Nothing there about the decision.
"No," Luis said. "It's on their blog."
It was. In a strange way, it made sense. If FC Dallas wanted to get out a quick confirmation that they let Morrow go, the blog was probably the easiest way to do it.
Though I've long thought that FC Dallas has the best MLS team blog, this has to be considered new and unchartered territory. Usually the blogs are cute PR features, with fun pics and videos. Now, though, giving the the blog the breaking news of an important move on the team's part has sort of upped the ante.
It's going to be hard to top this news for a while, but who knows? Perhaps the Seattle Sounders will confirm the successful acquisition of Thierry Henry on their team blog.