Eavesdropping

I'm waiting in the main lounge of the Home Depot Center for an interview with Alexi Lalas. Two executives of a large local company are seated nearby, signing the deal on a season corporate package for a Chivas USA club suite. While they wait for the sales rep to bring them a welcome gift (Chivas caps signed by the players) the two execs talk about why they're buying the suite.

"Our employees are just much more interested in the game than in any other. I might never come to the suite, but it's a great way to reward employees or welcome new customers. They'll definitely enjoy coming here."

The other made an interesting point. "This is just a more friendly atmosphere. We used to have a suite at Staples, and there they act like they don't care at all. If you don't buy season tickets, someone else will. They don't really make you feel welcome."